In the Spotlight: January 2022

Putting brands in the spotlight

It’s been a whirlwind month at Orion Creative since returning to the office from lockdown, and our team has been busy working on a number of exciting projects. Here are three of our favourites, consisting of a real estate rebrand, a sparkling new website for an association of oral surgeons and an inspirational promotional video for a financial services group.

Branding knockdown rebuild for Wisemans Ferry Realty

Wisemans Ferry Realty (WFR) provides real estate services to Wisemans Ferry and its surrounding suburbs, including the majestic Hawkesbury River and the picturesque MacDonald Valley areas.

Established over 10 years ago and recently acquired by new owners Rhys and Amanda Coles, the couple came to Orion wanting to put their own stamp on the business by refreshing and modernising the WFR brand.

After a lengthy strategy planning session where we picked their brains on how they wanted to truly make their newly-acquired business ‘theirs,’ our graphic designers got to work and delivered WFR a brand new eye-catching logo and reinvigorated sales boards, business cards, email signatures and letterheads.

Building a sparkling new website for oral surgeons association

The Australian and New Zealand Association of Oral and Maxillofacial Surgeons (ANZAOMS) is the professional representative organisation for oral and maxillofacial surgery (OMS). And a professional body that’s held in such high esteem needs a website to match.

With a dull and cluttered website for many years, the client requested a simpler and cleaner site, more welcoming human imagery that moved away from the clinical look and to make their navigation and the ability to find content easier. 

We also separated the public facing content and member portal into two separate sites to make it easier for the client to manage and the members to use.

Creating a promotional brand video for 123 Financial Group

123 Financial Group is dedicated to helping residents of the Hunter Valley find financial freedom. They requested a promotional brand video to tell their story and convey their mission: to help you live life your way.

Their brief noted that they wanted the video to be inspirational, motivational and speak to people of all ages that they too can achieve financial freedom, regardless of where they are in life’s journey.

Our copywriters wrote the script which was then passed on to our videographers who produced the video with the addition of a professional voiceover (and a gangster grandma), resulting in a polished final product and an extremely happy client.

Need a hand with your new project?

Orion Creative’s graphic designers, web developers, copywriters and digital marketers are experts at designing, building and launching digital projects and creating strategic or tactical campaigns that make a difference. Contact us and we can chat about how we can promote your products and services, boost your brand and grow your business.